Two disgraced employees of the Central Russian TV channel become aware of why television captures the attention and subjugates the minds of the entire population of our vast homeland. There is a device with which you can zombify people by instilling any thoughts, ideas, opinions. And this device is already more than a thousand years old. In addition, it turns out that the general director of Central Television is a direct descendant of Prince Vladimir Krasno Solnyshko, who performed the baptism in Rus'. He knows about this device and tries to take possession of it at any cost on the eve of the year 2000, during the general expectation of the coming of the Messiah. Will the main characters of the novel be able to destroy the plans of the “rulers of the ether”? After all, evil is indestructible, and television, apparently, too...