This is the first book in Russia about technologies for organizing business events, written by a practitioner. It has everything so you can hold an event from A to Z - including examples of documents, calculations, reminders and other important little things that organizers may need. The author, Alexander Shumovich, has been organizing seminars and conferences for many years and is the founder and director of Eventum, so his advice is worth listening to.

This book will be useful both for those who are just starting out and for those who has experience. It is necessary for employees of companies that organize events themselves or manage contractors, and employees of agencies offering such services to corporate clients; it will be useful to managers and HR, marketing and PR managers, as well as people interested in creating a business in the field of event management.