I have an idea! History of IKEA
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This is a story about a dream and how to build a profitable business in an atmosphere of creativity, mutual respect and trust. The founder himself talks about how IKEA became a market leader, what management decisions helped it survive numerous crises and build an extremely effective and unique business model. Finally, this is a guide for those who want to become entrepreneurs and achieve success.
FL/262234/R
Data sheet
- Name of the Author
- Бертил Торекуль
Ингвар Кампрад - Language
- Russian
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This is a story about a dream and how to build a profitable business in an atmosphere of creativity, mutual respect and trust. The founder himself talks abou...