Dan Roem is one of the few artists who uses his skills to solve real business problems. He argues that anyone can change the world with a napkin and a marker, and in this book he enthusiastically shares the secrets of business doodles. After reading his book, you will learn that, without any doubt, you already know how to draw. And having discovered your secret talent, you will be able to rally and lead your colleagues and subordinates, sell your idea to skeptical investors, breathe new life into your or someone else’s idea and, most importantly, you will never, never be afraid to draw again. Published in Russian for the first time.