How to resist the onslaught of computer technologies that are penetrating our lives at terrifying speed? Our phones, cameras, cars - everything that surrounds us is automated, programmed, created by people who, in an effort to benefit from the use of microcircuits, shied away from their direct responsibility - to make these products easy to use. And this is not an exaggeration, this is reality. Our lives are increasingly centered around the vicissitudes, oddities, decisions and disasters of the technology industry. Developers of programs, devices and technologies think differently than we do. Empowered executives have no influence on anything in the world of high technology - here engineers run the show. We allowed the patients to take over the mental hospital. Alan Cooper offers a solution to the problem: programming must precede design.