"Consumer 3.0. Sales will never be the same again" is a book that is an integral part of anyone interested in marketing and sales in the digital age. The author of the book, Kate Morrison, examines the new realities of the consumer in the age of the Internet, social networks and technology. She offers an in-depth analysis of current trends in consumer behavior and gives recommendations on how to adapt sales strategies to new conditions. The book will help you understand how to attract the attention of the modern consumer, emphasize the benefits of your product or service, and build long-term relationships with customers in the age of digital technologies.