This textbook has been compiled taking into account the requirements of the State educational standard for secondary specialized educational institutions. The introduction and four sections of the textbook discuss the organizational, psychological and pedagogical foundations of service activities; Professional activities in tourism are comprehensively characterized, and the professional qualities of tourism workers are analyzed in detail. A glossary of basic tourism terms is attached. The textbook is intended for students of educational institutions of secondary vocational education, and can also be used in the educational process of universities for the specialty “Socio-cultural service and tourism.”