Fifty years back the most known American ad maker Россер Ривз (it exactly he thought of a slogan for M Ms : "Melt in to the mouth, but not in hands") wrote a book "Реал...

Fifty years ago, the famous American advertiser Rosser Reeves (it was he who came up with the slogan for M Ms: “Melting in the mouth, not in the hands”) wrote the book “Real ...

Fifty years ago, the famous American advertiser Rosser Reeves (it was he who came up with the slogan for M Ms: “Melting in the mouth, not in the hands”) wrote the book “Real ...