This book is collection that was entered by 4 the before published books (in the some edited kind) PLUS twenty NEW (id est as a book of the not published texts) Thus, a book disintegrates on 5 parts:What political consulting? (1998 г)"Problems of manipulation" (1999 г)"Уши wave a donkey. Modern social programming" (2002 г)Electioneering. Practice against a theory (2003 г)Sum of политтехнологий (articles of 2000-2008 гг)"Уши wave a donkey. A sum of политтехнологий" is an attempt to comprehend and systematize experience of the плиттехнологической playing the the Russian field, attempt to generalize experience of political strategists, authorial works and attempt to see, as well as in what side политтехнология developed in Russia.This forward forward movement of Russian политтехнологии.This perfection креативного weapon of the Russian political strategists. Exactly uniting the before published things, it is possible to feel deeply development of политтехнолгической idea, originality of her on the basis of Russian mentality. How did a concept change political strategists, пиара, advertisement?That does can man that got up on the way of креатора?Who and as does manipulate by you?What do Russian technologies of washing of brains differ from American?What "administrative resource"? How many money actually spent on elections?What "black пиар" and how from him to pull through?