Business from the heart. Principles of the founder of image laboratories "Persona"

Business from the heart. Principles of the founder of image laboratories "Persona"

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BK/47446074/UA
Ukrainian
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The beauty business is considered one of the most difficult and capricious areas of entrepreneurship. Constant competition, a constantly changing market and fashion trends, demanding customers - it is very difficult to grow your business in this environment, and few are able to keep afloat for a long time.Persona's heart has been beating for a quarter of a century. In the nineties, the company became a symbol of the new Russia, in the 2000s it dictated the style of the generation of the 80s, created the image of the leading federal channels and now continues to be a leader in its industry.Here are both spiritual myths and real business -cases are what makes “Persona” a unique business company when combined.She will lead you through the Path of inspiration, thirst for life, creativity, awareness, show the role of a person in the community and teach you to ask yourself the right questions: who am I and why am I doing this, what is awareness, how to build a business and not lose yourself in it, what helps you not to stop growing and avoid burnout, where to look to see new heights, and what is the secret of business from the heart?

The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/47446074/UA

Data sheet

Name of the Author
Стоянов Игорь
Language
Ukrainian
Age
16
Series
Business is Youth. Books for beginning businessmen
Release date
2019

Reviews

Grade 


06/11/2023

Надзвичайно надихаюча книга для підприємців!

"Бізнес від серця" - це не просто книга про ведення бізнесу, а справжній путівник у світ б'юті-індустрії, який пропонує читачеві глибоке розуміння принципів успіху та стійкості в умовах жорсткої конкуренції. Автор, засновник імідж-лабораторій "Персона", ділиться не лише своїм досвідом, а й духовними міфами, які допомогли сформувати унікальну культуру компанії. Книга наповнена реальними бізнес-кейсами, які демонструють, як важливо залишатися вірним своїм цінностям і не втрачати себе в гонитві за прибутком. Я отримав величезне задоволення від читання, адже вона спонукає замислитися над важливими питаннями: хто я, чому я це роблю, і як досягти успіху, не втрачаючи своєї ідентичності. Рекомендую цю книгу всім, хто прагне розвивати свій бізнес, зберігаючи при цьому глибокий зв'язок із собою та своїми клієнтами!

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Business from the heart. Principles of the founder of image laboratories "Persona"

The beauty business is considered one of the most difficult and capricious areas of entrepreneurship. Constant competition, constantly changing market and fashion trends...

Write your review

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