Neurodesign. The key to the minds of buyers
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Perhaps, mainly, what we were taught by the internet, is love of humanity to the pictures. A man is managed by intuition. Attention and emotions are more expensive than time and money, it is the most valuable resources. And visual row - 100 мпульсного attention of your audience. There is not a picture - there are not sales. Today business of any scale generates the enormous amount of visual mediacontent, including printing, web sites, presentations, video and posts in social networks. In nearest future access to computer-aided technologies of analytic geometry and management will get the all greater number of businessmen and managers attention. Наикрупнейшие companies, such as well as, already now apply нейронаучные researches and theories for optimization of digital and analog content. A "нейродизайн" opens a door in the new world of the нейромаркетингового advising, describes researches from front-rank areas нейроэстетики, that will allow to the reader to promote involved of visitors on web sites and increase an income. Визионерская the book of Даррена Бриджера is written with a human language, but without simplifications. With пруфлинками on researches on every thesis ("Notes" after every head). To Appendix a 61 basic principle - нейрозаповеди of selling design of today's and tomorrow day is driven.About an author: Даррен Бриджер advises designers and marketing specialists on questions of the use and analysis of data influencing on consciousness and motivation of consumers. He is the real pioneer of industry of consumer нейробиологии. At first he helped to show in топ two companies out of sphere of нейроиндустрии, and then worked in the largest in the world agency of "Neurofocus" (now included in a company "Nielsen") as the second employee outside the USA. Presently manages a company "NeuroStrata".
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/55345985/UA
Data sheet
- Name of the Author
- Бриджер Даррен
- Language
- Ukrainian
- Age
- 12
- Series
- Top of success (Phoenix)
- Release date
- 2017