Sergey Разуваев, Anastasiya Чекина and Diana Жданова are specialists on marketing and sales in девелопменте - the first at the Russian market was work out the standards of registration of site area.In this book they systematized the variants of registration of site areas and offered the most different methods of transformation of building in a comfort environment. Standards of registration are a new product at the market of housing, capable to bring obvious dividends: height of sales, valueadded in relation to competitors, force of brand and image socially to the responsible company.A book will be useful to the proprietors, leaders, business managers, directors on marketing of девелоперских companies.