Marketing strategies for beginning businessmen. Strategic decisions for victory in marketing wars
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Strategic thinking - one of the most important skills for a successful businessman. Unfortunately, it is nowhere taught this skill and he can be mastered only independently. From this book you hear about that is the basis of strategic thinking and will become acquainted with 36 classic soldiery strategies that can be applied in marketing aims. Except it, you hear about what "strategic square of Jack Траута" and why "strategy of blue ocean" does not work.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
BK/25015254/UA
Data sheet
- Name of the Author
- Лавров Владимир Сергеевич
- Language
- Ukrainian
- Age
- 12