How to start a tourism business and succeed in it? From the book you will learn how to choose a tourism destination, draw up a realistic business plan, find an office for a travel agency that will be convenient for both clients and staff, choose a name, how to register a company and obtain a license for tourism activities, organize document flow and organize the work of a travel agency, conduct a low-budget but effective advertising campaign, and also convince clients to contact you again. The publication will help you survive in the first year of work and establish effective sales. Attached is a standard form of a tourist package, data on the popularity of individual countries among citizens of the Russian Federation, a list of companies offering a franchise, a list of information resources for business, regulations and more. The book was created taking into account the latest legislative changes in the field of tourism. The publication is intended for those who plan to get into the tourism business, and will also be useful to existing owners and managers of travel agencies.