"Users and users" is a fascinating book that tells about the interaction of man and modern technologies. The author examines the concept of "user" in various contexts - from web design to psychology, from marketing to social networks. The book helps to understand how the human brain perceives information, how interfaces affect our decisions, and how interaction with products affects our lives in general. "Users and users" is not just a book about interaction with technologies, but also an in-depth analysis of how this mutual contact shapes our worldview and everyday life.