How to convince that you are right
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It’s one thing to come up with a brilliant idea, another thing is to make it appreciated by both management and those around you: for this you need to have the talent of persuasion and the gift of diplomacy. In their book, Wharton School of Business professors Richard Schell and Mario Mussa provide vivid, real-life examples of effective persuasion. The authors also describe the psychological mechanisms of influence on the decision-making process and offer tools with which everyone can learn the art of persuasion. This book will help you make sure that others not only accept the idea you propose, but become its active and sincere supporters.
The text of the book was translated from the original language using an artificial intelligence program. For the most part, the translation of the text is of very high quality, but in some cases, due to the imperfection of the technology, there may be incorrect phrase translations in the text, as well as single words and expressions may not be translated.
FL/692154/UA
Data sheet
- Name of the Author
- Марио Мусса
Ричард Шелл - Language
- Ukrainian
- Release date
- 2013
- Translator
- М. Хмеленко
1 book by the same author:
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It’s one thing to come up with a brilliant idea, another thing is to make it appreciated by both management and those around you: for this you need to have t...