"Electorate" is a book by the Russian writer Yuri Polyakov, which tells about complex socio-cultural processes and political transformations in modern Russia through the prism of election campaigns. The author examines the influence of the media, the Internet, and social networks on the electoral preferences of citizens, as well as the role of political technologies in the formation of electoral strategies. Using the analysis of sociological research and statistical data, Yuri Polyakov reveals the psychology of voters, their motivation and attitude to political processes. The book "Electorate" helps to better understand the current political situation in Russia and to identify key trends in the development of society.