How to create another iPad? For every known success story, be it Apple or Google, there are countless failures. Thousands of companies are constantly wondering how to make products that customers will love and save money when launching them into the market. The book “MVP” is just about this. Here is a clear step-by-step guide from which you will learn how to: - not only find unmet needs, but also measure their importance; - competently segment your target audience; - use Agile methods - Scrum and Kanban; - create excellent UX design; - create a value proposition; - increase customer value through improvements; - create an MVP prototype and test it with users. The information will be useful to everyone - from designers to businessmen and engineers - to anyone who wants to create a successful market product. The publishing document is saved in PDF A4 format layout.