Advertiser Vasily, exhausted by work, finds himself in a fairy-tale world, in the village of Perlovka, where all kinds of evil spirits are exiled. Vasily wants to go home, to the Internet and a console, and he comes up with a plan that seems excellent at first glance. Will he be able to come to an agreement with the kikimors, goblin, berendei and brownies and turn Perlovka into a nature reserve? Will the skills of an advertiser help attract visitors to this forgotten corner, which has a bad reputation? And if you have to choose between returning home and love, what will Vasily choose?