YouTube is the second most visited site in the world, and like any social network, it is constantly evolving, changing the algorithms and principles of video ranking.In this book, the author offers new approaches to promoting videos on YouTube. Which, in turn, will allow you not only to increase the amount of traffic to your website, store, landing page, but also to attract new customers to your business.The book allows you to take a fresh look at modern possibilities and principles of video marketing. After studying it, you can not only create and optimize a YouTube channel correctly, but also attract your target audience to it.The book will allow you to get up-to-date data and start working with your Internet resource correctly, regardless of the level your preparation.Designed for a wide range of readers: from business owners to beginner bloggers.About the author:Certified expert in promotion and promotion on YouTube. Candidate of Technical Sciences. Author of several ozon bestselling books. en