TA. How to find your target audience and become a magnet for it
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In the era of limitless choice among brands and Chinese analogues, it is becoming increasingly difficult to please. Competitors will not miss the chance to get ahead and squeeze out the market. Tom Vanderbilt, a researcher of human behavior in the field of marketing and psychology, is confident that taste can not only be predicted, but also controlled. In the book, he reveals how to identify your main buyer and present the product/service to your target audience as effectively as possible.
FL/811840/R
Data sheet
- Name of the Author
- Том Вандербильт
- Language
- Russian
- Translator
- Антон Борисович Руднев