“...A mediocre or impersonal publicist can still be useful; even if he simply sets out some facts of social life, then even then he is not only useful - he is necessary and worthy of respect, as a figure without the “irritation of a captive thought.” A person with some direction, even if not his own, can also be useful. When the main directions have already been clearly expressed, a person can repeat someone else’s in the matter of journalism, without humiliating his personality; Not everyone can be a leader—we also need rank and file..."