What is the book about? The book by Jürgen Wolf is the most famous and authoritative guide to teaching literary skills. Its merits are not limited to the competence of the author and the clarity and fascination of the presentation. Its advantage is an integrated approach to the process of creating and implementing a work - from idea to publication and promotion. Why the book is worth reading You will learn how to build a plot and correctly structure the material, how to develop character relationships and maintain the reader’s unflagging interest. The clearly presented material is illustrated with excellent examples. The book will teach you how to go through the entire difficult path to writing success: not to break down after a publisher’s refusal, to cope with misunderstandings from friends, to take criticism constructively and to overcome doubts. Who is this book for? For writers, screenwriters, playwrights, journalists, theater, film and television directors, literary critics and film critics, publishers, producers, art directors of advertising agencies, copywriters, film production managers, employees of various media. And also for everyone who dreams of getting into the world of media production, i.e., easily learning how to write their own “success story.” About the author Jürgen Wolf is a journalist, writer, screenwriter, and specialist in new media. In the West he is known as a publicist and writing coach. And he teaches not only how to work on words, but also much more: how to advertise your works, how to use new means of communication, how to plan your work, how not to give up and go towards your goal. The effectiveness of his methods and secrets of professional success in modern methods that he shares generously with aspiring authors. He has a solid list of articles, books, scripts for television series and blockbusters, and television and radio stations from different countries willingly cooperate with him. Jürgen Wolf’s books have been translated into many languages of the world. “The School of Literary Craftsmanship” is his first publication in Russian, and now the Russian reader has the opportunity to learn from the master. Key concepts Idea, dramaturgy, literary craftsmanship, organization of the film process, media, how to write a book.