Who doesn’t know Sony, Honda, Apple Computer, Microsoft today? What do we know about the people who created them? How do geniuses differ from ordinary people? Innate qualities or talent, as is commonly believed? Is nature more important than nurture, and is heredity more important than social factors? It may seem not if you consider the life history of such great people as Edison, Picasso, Einstein. Albert Einstein was the genius scientist of the nuclear age, Pablo Picasso was the most iconic artist of the 20th century, and Thomas Edison was history's most prolific inventor. The similarities in the life experiences and behavioral characteristics of these three titans of progress are striking. This completely separate group of individuals, in addition to common features, also has differences. This and many other interesting things are discussed in the fascinating book “Thirteen Men Who Changed the World” by Jean N. Landrum. Steve Jobs was not the inventor of the first Apple personal computer, it was invented by Steve Wozniak. However, Steve Jobs can be considered his surrogate father as he brought the idea of the PC to fruition. If Jobs had not applied maximum energy and dedication to the commercialization of the Apple 1 project, the PC might have faced a completely different fate.