Big Four. Secrets of success of Amazon, Apple, Facebook and Google
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Since the turn of the millennium, Apple, Amazon, Facebook and Google have radically changed the landscape of the global economy and patterns of consumption, communication and development. Even if you don't intend to compete or collaborate with any of the Big Four, you will have to live in a world where they dictate the rules. And in order to make your life as comfortable as possible, you should understand how these companies manage to maintain their influence. For everyone who is interested in the “kitchen” of business empires. Published in Russian for the first time.
FL/386342/R
Data sheet
- Name of the Author
- Скотт Гэллоуэй
- Language
- Russian
- Translator
- Екатерина Ряхина
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Since the turn of the millennium, Apple, Amazon, Facebook and Google have radically changed the landscape of the global economy and patterns of consumption, ...