The fastest man on earth can outrun sunlight. While his contemporaries - slow people in a slow world - live like worms in an apple, confidently knowing that there will be day and there will be food, he is already seeing the rise and fall of stock markets. He senses what will be in fashion and who will rule the political ball of high-ranking monsters. He keeps the number of God himself in his mobile phone. But you have to pay for speed. And the price is higher, the more often the god at the other end picks up the phone... The new novel tells about our contemporary, a new Russian banker, who is struck by the idea of building a chain of hypermarkets with a specific assortment: matches, salt, sugar, quilted jackets, felt boots, etc., - everything that can be useful to a person during a war. He even comes up with the name of the chain accordingly, “Get ready for war.” The first store of the chain is already under construction, billboards are hanging, bribes are paid... But the plan is not destined to come true. Rubanov knew about the crisis even then.