The battle for good deeds. How McDonald's became invulnerable
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The success story of McDonald's, told by a former executive director who has dedicated more than 25 years of his life to the company. Find out how to ensure sustainable development for your business, turn hate into loyalty, and loyalty into adoration, and constantly increase sales according to McDonald's rules.
FL/703405/R
Data sheet
- Name of the Author
- Боб Лангерт
- Language
- Russian
- Translator
- Н. Ю. Инглиш