Bright, spectacular Billie Eichhorn in her youth was a homely plump woman. After a year spent in Paris, she not only turned into a beautiful, sexy woman, but acquired her own special chic style. Having married one of the richest men in America, Billy soon becomes a rich young widow. To avoid boredom, she decides to open a luxurious “Shop of Dreams” - and almost fails. Only a meeting with ambitious young people, fashion designer Val and photographer Slider, turns this idea into a real triumph. And Billy can finally allow himself to fall in love, for the first, but not the last time in his life....