Book description This is a guide with a clear explanation of each step that needs to be taken to launch and develop an entrepreneurial project: searching and choosing a niche, product development and project launch, marketing and sales, economic calculations and attracting financing.

Each topic is accompanied by examples, forms to fill out, self-test questions and links to resources where you can find a more in-depth presentation of the topics.

Why Read

• Quickly check entrepreneurship as a field of activity ( career guidance).

• Understand how business works.

• Learn many interesting facts about business.

• Understand the structure of a business project and return to book as a reference book.

• Use as a textbook in an entrepreneurship course at school/college/additional education.

For whom

Book for aspiring entrepreneurs from 14 to 20 years.