Crystallizing Public Opinion

Crystallizing Public Opinion

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GB/555837/R
English
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"Crystallization of Public Opinion" is a book written by an outstanding American psychologist and pioneer in the field of public relations, Edward Bernays. In this work, he considers important aspects of influence on mass consciousness, the process of forming public opinion and methods of manipulating it. The author explores how the use of different strategies and techniques can shape a certain view or belief in society. This book serves as an important guide to understanding the influence of media, advertising, and other communication tools on shaping public opinion.
GB/555837/R

Data sheet

Name of the Author
Edward L. Bernays
Language
English
Release date
2020-02-10
Title
Crystallizing Public Opinion
Subject
HM
Publicity
Public opinion
Public relations
Social psychology

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Crystallizing Public Opinion

"Crystallization of Public Opinion" is a book written by an outstanding American psychologist and pioneer in the field of public relations, Edward Bernays. In t...

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