The theoretical, methodical and practical aspects of work of retail enterprise are system expounded in edition.The questions of strategic analysis are affected, managements by purchases, logistic, assortment, мерчендайзингом, by a personnel in a retail business.The practical questions of search and opening of new shops, forming of key indexes of efficiency, selection and description are also lighted up model business of processes, to safety in trade and organization the trade internet.A book is written in form a manual that can be read as far as the origin of questions. Thus a basic accent is done on possibility of practical application of materials of manual in organization of work of both separate shops and retail network on the whole.The real manual is intended for proprietors, leaders and managers, engaging in the questions of organization works of both retail networks and separate shops.