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Especially for you! Secrets and strategies from entrepreneurs and businessmen, recognized experts and leaders, the best trainers and coaches of the Runet, th...

What processes in the brain make us choose a specific product from a number of similar ones? Why does one advertisement become effective all over the world, ...

This textbook is a methodological basis for students and listeners to fully master the materials of the discipline “Research of Control Systems”. The manual ...

All the main issues provided for by the state standard and curriculum for the discipline “Organizational Culture” are covered in a concise and accessible for...

Raise your hand, those who have not been called a goat or a bitch at least once in their lives? Even if by nature you are a quiet oyster, there will definite...

With the help of marketing stratagems, even a novice copywriter can greatly strengthen his texts, because in this case the emphasis is not so much on standar...

According to statistics, nine out of ten entrepreneurs go bankrupt in the first five years of their business. Of every ten survivors, nine go bankrupt in the...

This publication describes in detail modern concepts and tasks of logistics. The fundamentals of managing material, monetary, information and other flows in ...

For a long time in business they were looking for a model of a Leader, sometimes he was seen as charismatic, sometimes a visionary was an ideal, but all this...

The purpose of this book is to help readers and organizations improve their ability to manage the properties and characteristics of the systems they create a...

The textbook outlines the basics of organization theory, types and models of organizations; laws, principles and connections in organizations are analyzed; t...

In his new book, the outstanding management theorist Henry Mintzberg proposes to radically rethink existing organizational management strategies. An opponent...